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Annual EEO Report

2009 EEO Report


2009 Annual EEO Public File Report *
 
Licensee:                      McKenzie River Broadcasting Company, Inc. (“MRB”)
 
Period Covered:           October 1, 2008 through September 30, 2009
 
Stations in Employment Unit:
 
            KKNU (FM), Springfield-Eugene, Oregon (FIN 40887)
            KMGE (FM), Eugene, Oregon (FIN 40885)
            KEUG (FM), Veneta, Oregon (FIN 60358)
 
 
 
Total Number of Persons Interviewed: 8
 
 
Full-Time Positions Filled
 
 
Job Title
Recruitment Source of Hiree
Total Number of Interviewees
1
Salesperson
Management Outreach seeking referrals from Advertising Agencies, Advertisers and Media Salespersons
8
  

   
 
Recruitment Sources
 
 
Recruitment Sources
Total Number of
Interviewees
Full-Time
Positions for
which source
utilized *
1
Management Outreach (Direct; Not to Current Employees)
1
1
2
Oregon Association of Broadcasters Website www.theoab.org
0
1
3
Management Outreach seeking referrals from Advertising Agencies, Advertisers and Media Salespersons
2
(One hired)
1
4
The All Access Music Group Website www.allaccess.com
1
1
5
Outreach by Non-Management MRB Employees
1
1
6
Station On-Air Announcements KKNU, KMGE, KEUG
3
1
Total
8
 
 
 
* Only one position filled during October 1, 2008 through September 30, 2009 reporting year
 

 
Recruitment Initiatives
 
Job Fairs
 
Management with substantial responsibility in making hiring decisions participated in the following job fairs during the preceding year:
 
1.                  Lane Community College Career Fair (April 22, 2009)
•     Attending were Dave Wiles (Sales Manager), Jim Davis (KKNU Program Director), Jeff Baird (KEUG/KMGE Program Director) and Erin Massingham (Promotions Director)
 
Internship
 
            This internship during July 2009 was designed to assist a member of the community to acquire skills needed for broadcast employment. The intern was a University of Oregon, School of Journalism and Communication student. This internship was structured to provide quality experience in all areas of MRB’s broadcasting operations, including sales, programming, commercial production, and included discussions with management. MRB personnel who participated in this internship were John Tilson, President and General Manager, Jim Davis, Program Director, KKNU, Bruce Soderholm, Production Manager, Bill Barrett, Tim Fox & Tracy Berry, KKNU Morning Show Personalities, Danielle Uhlhorn, Account Executive, Melissa Harrison, Billing & Accounts Receivables Manager, Debbie Bink, Traffic Manager, and Erin Massingham, Promotions Director.
 
Scholarship Programs
 
            MRB management participated actively in the award of two Eugene Area Radio Stations (“EARS”) Scholarships. This scholarship program is designed to assist students interested in pursuing a career in broadcasting. These two $2,000 scholarships were awarded during the summer of 2009 to two high school students.
 
            MRB’s involvement included a leadership role by MRB President and General Manager John Tilson and MRB Sales Manager Dave Wiles in successfully advocating, planning for, and implementing both of these scholarships. Mr. Tilson was the EARS Treasurer during the entire 2008/2009 EEO reporting year. The Unit stations also contributed air-time, which resulted in cash contributions for these EARS scholarships. As part of the Non-Commercial Sustaining Announcements (‘NCSA”) Program, EARS sells announcements at steep discounts to non-profit organizations and the Unit stations, along with other EARS members, run spot schedules for the non-profit advertisers.

2008 EEO Report


 

2008 Annual EEO Public File Report*
 
Licensee:          McKenzie River Broadcasting Company, Inc. (“MRB”)
 
Period Covered:           October 1, 2007 through September 30, 2008
 
Stations in Employment Unit:
 
            KKNU(FM), Springfield-Eugene, Oregon (FIN 40887)
KMGE(FM), Eugene, Oregon (FIN 40885)
KEUG(FM), Veneta, Oregon (FIN 60358)
 
Total Number of Persons Interviewed: 21
 
 
 

 
Full-Time Positions Filled
 
 
Job Title
Recruitment Source of Hiree
Total Number of Interviewees
1
Salesperson
Outreach by Non-Management MRB Employees
8
2
Salesperson (KKNU, KMGE, KEUG)
Management Outreach seeking referrals from Advertising Agencies, Advertisers and Media Salespersons
8
3
Promotions Director
Management Outreach (Direct; Not to Current Employees)
5

 
*As revised May 1, 2009
 


 

 
Recruitment Sources
 
 
Recruitment Source
Total Number of Interviewees
Full-Time Positions for Which Source Utilized
1
Management Outreach (Direct; Not to Current Employees)
3
All Positions
2
Oregon Association of Broadcasters Website
www.theoab.org
2
All Positions
3
4
Positions 1, 2
4
The All Access Music Group Website
www.allaccess.com
1
Position 3
5
Outreach by Non-Management MRB Employees
3
All Positions
6
Station On-Air Announcements
KKNU, KMGE, KEUG
2
All Positions
7
Eugene Register Guard
Ms. Giho Imburgio
P.O. Box 10188
Eugene, OR 97440
541-338-2253
4
All Positions
8
Word of Mouth
 
2
Position 3

 
 
 


Recruitment Initiatives
 
 
Job Fairs
 
Management with substantial responsibility in making hiring decisions participated in the following job fairs during the preceding year:
        
1.         Lane County Youth Career Fair at Lane County Fairgrounds (February 12, 2008)
•           KEUG/KMGE Program Director Jeff Baird attended.
 
2.         Career Day at Springfield High School (April 23, 2008)
•           KKNU Program Director Jim Davis attended
 
3.         Lane Community College Career Fair (April 24, 2008)
•           Sales Manager Dave Wiles attended
 
Internship
 
This internship during May 2008 was designed to assistmembers of the community to acquire skills needed for broadcast employment. The intern was a high school student active at high school radio station KRVM. This internship was structured to provide quality experience in all areas of MRB’s broadcasting operations, including sales, programming, commercial production, and engineering, including discussions with management. MRB personnel who participated in this internship were John Tilson, President and General Manager, Jim Davis, Program Director, KKNU, Bruce Soderholm, Production Manager, Bill Barrett, Tim Fox & Tracy Berry, KKNU Morning Show Personalities, Chris Murray, Chief Engineer, Jeff Baird, Program Director, KMGE & KEUG, Dave Wiles, Sales Manager, Michelle Tsalapinas, Office Manager, Curt Masterson, Account Executive, Melissa Harrison, Billing & Accounts Receivables Manager, Debbie Bink, Traffic Manager.
 
Scholarship Programs
 
MRB management participated actively in the award of two Eugene Area Radio Stations (“EARS”) Scholarships. This scholarship program was designed to assist students interested in pursuing a career in broadcasting. These two $2,000 scholarships were awarded during the summer of 2008; one to a high school student and the other to a college student.
 
MRB’s involvement included a leadership role by MRB President and General Manager John Tilson and MRB Sales Manager Dave Wiles in successfully advocating, planning for, and implementing both of these scholarships. The Unit stations also contributed air-time, which resulted in cash contributions for these EARS scholarships. As part of the Non-Commercial Sustaining Announcements (“NCSA”) Program, EARS sells announcements at steep discounts to non-profit organizations and the Unit stations, along with other EARS members, run spot schedules for the non-profit advertisers.
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2007 EEO Report


2007 Annual EEO Public File Report*
 
Licensee:          McKenzie River Broadcasting Company, Inc. (“MRB”)
 
Period Covered:           October 1, 2006 through September 30, 2007
 
Stations in Employment Unit:
 
            KKNU(FM), Springfield-Eugene, Oregon (FIN 40887)
KMGE(FM), Eugene, Oregon (FIN 40885)
KEUG(FM), Veneta, Oregon (FIN 60358)
 
Total Number of Persons Interviewed: 29
 
 
 

 
Full-Time Positions Filled
 
 
Job Title
Recruitment Source of Hiree
Total Number of Interviewees
1
Salesperson
Management Outreach (Direct; Not to Current Employees)
13
2
Midday Announcer, KMGE(FM)
Management Outreach to Past MRB Part-Time Employee
7
3
Promotions Director/Air Talent
Outreach to Current MRB Employees
2
4
Salesperson
Management Outreach seeking referrals from Advertising Agencies, Advertisers and Media Salespersons
7

 
*As revised May 1, 2009
 


 

 
Recruitment Sources
 
 
Recruitment Source
Total Number of Interviewees
Full-Time Positions for Which Source Utilized
1
Management Outreach (Direct; Not to Current Employees)
5
Positions 1, 4
2
Oregon Association of Broadcasters Website
www.theoab.org
2
Positions 1, 3, 4
3
5
Positions 1, 4
4
The All Access Music Group Website
www.allaccess.com
4
Positions 2, 3
5
Outreach by Non-Management MRB Employees
3
Positions 1, 2, 4
6
Station On-Air Announcements
KKNU, KMGE, KEUG
5
Positions 1, 3, 4
7
Outreach to Current MRB Employees
 
4
Positions 2, 3
8
Eugene Register Guard
Ms. Giho Imburgio
P.O. Box 10188
Eugene, OR 97440
541-338-2253
0
Position 3
9
Management Outreach to Past MRB Part-Time Employee
1
Position 2
10
CBS Sales
Aunie Aubrey
130 Nickerson Street, Suite 300
Seattle, WA 99109
206-441-4885
0
Position 1
11
Patrick Programming Services
Terry Patrick
7649 120th Place
Newcastle, WA 98056
425-277-9683
0
Position 2
12
Strategic Radio Solutions
Kevin Cassidy
Seattle, WA 98104
206-347-2188
0
Position 2

 

13
Clear Channel Radio
Alan Cook
3202 North Oracle
Tucson, AZ 85705
520-618-2100
0
Position 2
14
Jones Radio Networks
Dennis Soapes and Susan Stephens
2211 5th Ave.
Seattle, WA 98121
800-426-9082
0
Position 2
15
Guyann Corporation
Shaun Holly
1117 West Route 66
Flagstaff, AZ 86001
928-774-5231
0
Position 2
16
D&R Radio
Latricia Simpson
10880 Wilshire Blvd., Suite 1000
Los Angeles, CA 90024
323-378-6616
0
Position 4

 
 
 


Recruitment Initiatives
 
 
Job Fairs
 
Management with substantial responsibility in making hiring decisions participated in the following job fairs during the preceding year:
 
1.         Lane County Youth Career Fair at Lane County Fairgrounds (February 13, 2007)
•           KKNU Program Director Jim Davis, KEUG/KMGE Program Director Jeff Baird, Promotions Director Josh Kelly, and Sales Manager Dave Wiles participated.
                         
2.         Career Day at Thurston High School (April 25, 2007)
•           Promotions Director Josh Kelly attended.
                                     
Internship
 
This internship during April 2007 was designed to assistmembers of the community to acquire skills needed for broadcast employment. The intern was a college student.  This internship was structured to provide quality experience in all areas of MRB’s broadcasting operations, including sales, programming, commercial production, and engineering, including discussions with management. MRB personnel who participated in this internship were John Tilson, President and General Manager, Bruce Soderholm, Production Manager, Jeff Baird, Program Director KMGE & KEUG, Jim Davis, Program Director, KKNU, Debbie Bink, Traffic Manager, Dave Wiles, Sales Manager, Josh Kelly, Promotions Director, Sean Leavitt, Account Exective, Chris Murray, Chief Engineer, Bill Barrett, Tim Fox & Tracy Berry, KKNU Morning Show Personalities.
 
Scholarship Program
 
MRB management participated actively in the award of a Eugene Area Radio Stations (“EARS”) Scholarship. This scholarship program was designed to assist students interested in pursuing a career in broadcasting. This $1,000 scholarship was awarded during the summer of 2007 to a high school student active in her high school radio station KRVM-FM whose career goal was in “the field of communications.”
 
MRB’s involvement included a leadership role by MRB President and General Manager John Tilson and MRB Sales Manager Dave Wiles in successfully advocating, planning for, and implementing both of these scholarships. In addition, Mr. Tilson and Mr. Wiles interviewed the scholarship applicants, including the winner. MRB also contributed air-time, which resulted in cash contributions for this EARS scholarship. As part of the Non-Commercial Sustaining Announcements (“NCSA”) Program, EARS sells announcements at steep discounts to non-profit organizations and the Unit stations, along with other EARS members, run spot schedules for the non-profit advertisers.
 
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Jon Michaels
2:00pm - 7:00pm